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Chronology

2000 - 2009

2000
  • Launches advertising campaign for AQUOS, calling it a TV for the 21st century
  • Establishes Sharp Microelectronics of China (Shanghai) Co., Ltd. (SMC) as sales base in China (name changed to Sharp Electronics [Shanghai] Co., Ltd. [SES] in 2003)
  • Establishes Sharp Business Systems (India) Limited (SBI) as sales base in India
  • Becomes world’s largest manufacturer of solar cells. Maintains this position for seven consecutive years, until 2006
2001
  • Releases TVs with Advanced Super View LCD
  • Establishes S.I. Solutions jointly with IBM Japan
  • Kansai Recycling Systems Co., Ltd. starts operations (established in 1999)
  • Establishes Sharp Telecommunications of Europe, Ltd. (STE) as mobile telecommunications development base in the UK
  • Establishes usability labs
  • Establishes Comprehensive Call Centers (Customer Assistance Centers) for handling customer inquiries
  • Establishes BRM (business risk management) Committee
2002
  • Ties up with El-Araby Group for air conditioning business in Egypt
  • Operations begin at Mihara Plant
  • Develops 3D LCD that can be switched between 2D and 3D formats
2003
  • Revises Sharp Business Standards and Action Guidelines; enacts Sharp Charter of Corporate Behavior
  • Launches Sharp Green Club (SGC)
  • SEMEX in Mexico begins production of AQUOS LCD TVs
  • Establishes consumer electronics R&D center in China
  • Constructs Mie Plant No. 3 to manufacture System LCDs
  • Changes name of small-group activities to R-CATS and starts unique activities
  • Establishes CSR Promotion Division
  • Develops reflective/transmissive Mobile Advanced Super View LCD
2004
  • Starts eS-SEM strategic management system
  • Operations begin at Kameyama Plant
  • Establishes Sharp Technical Components (Wuxi) Co., Ltd. as manufacturing base in China
  • Opens AQUOS Plaza sites in Tokyo, Nagoya, and Osaka for the repair of large-screen AQUOS LCD TVs
  • Announces environmental vision of becoming a zero global warming impact company by 2010 (achieved in 2008)
2005
  • Takes part in Team Minus 6%, Cool Biz, and Warm Biz, three initiatives of Japan’s Ministry of the Environment
  • Establishes Sharp Electronics Sales (China) Co., Ltd. (SESC) as sales base in China
  • Launches Sharp Yonago Corporation
  • Establishes Sharp Manufacturing (Thailand) Co., Ltd. (SMTL) as manufacturing base in Thailand (reorganization of STTM)
  • Establishes Sharp Group Charter of Corporate Behavior and Sharp Code of Conduct
  • Electronic calculators recognized as IEEE Milestone
2006
  • Establishes Sharp Manufacturing Poland Sp. z o.o. (SMPL) as manufacturing base in Poland
  • Kameyama Plant wins the Economy, Trade and Industry Minister’s Prize in the 8th Japan Water Award
  • Teams up with NPO Weathercaster Network to begin eco-education in elementary schools in Japan
2007
  • Corporate Senior Executive Director Mikio Katayama named president; President Katsuhiko Machida named chairman
  • Establishes Sharp Electronics Russia LLC (SER) as sales base in Russia
  • SEEG split into three separate entities for consumer electronics, information products, and solar power systems
  • Establishes Toyama Plant to manufacture silicon for solar cells
2008
  • Introduces executive officer system
  • Establishes Health and Environment Systems Group
  • Sharp Corporation attains Privacy Mark certification
  • Announces goal of becoming a total solutions provider for solar power
2009
  • Establishes Sharp Electronics (Vietnam) Company Limited (SVN) as sales base in Vietnam
  • Announces new environmental vision of becoming an Eco-Positive Company
  • Starts production of LCD panels at Green Front Sakai

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